Few months from now, the most anticipated tournament of 2019 is coming to Egypt – the 32nd edition of Africa Cup of Nations (AFCON). A total of 24 African teams will come toe-to-toe on Egyptian soil, captivating millions across Africa in the month-long event, held from June 21-19 July.

AFCON provides an excellent opportunity for all businesses, be it small or large, to create engaging marketing campaigns, and attract new customers. Companies can also capitalize on the popularity of the tournament to develop new products or enhance existing ones.

As a pioneer and a leading content services provider in Egypt, WriteIT can help your business with all the necessary content and documentation. With a rich and diverse portfolio of existing and past customers, WriteIT has the knowledge and expertise in a wide array of sectors; from the technology sector, telecom, advertising, tourism, or the banking sector and many more. Here’s how we can help.

  • Branding and Marketing Campaigns

AFCON provides a real marketing opportunity for brands to create product-related content and engage with their customer-base. WriteIT can help you plan and write up all social media posts related to the games, as well as different marketing collaterals: video scripts, marketing campaign messages, flyers, email campaigns, and blog articles.

  • Processes Documentation

As Egypt preps for AFCON, many businesses in the hospitality and tourism sector will need to prepare documentation, be it hotels writing instructions for guests or tourism companies offering tours for incoming football fans. Knowing that writing processes and regulations is often complicated and tedious, WriteIT can take care of it all for you.

  • Technical Documentation

As the nation gears up for the games, many companies may seize the opportunity to develop apps to cater to the African fans. WriteIT can craft all necessary technical documentation related to the newly created apps or services, be it tutorial videos, interactive material, infographics, or flowcharts. We develop content that is simple, easy-to-understand, and crafted with the end-user in mind.