• You have the talent, we have the inspiration
  • We pick the correct words for you
  • Creative, coherent, compelling copies
  • Inspired by your uniqueness
  • Words that count, not word-count
  • Define, position, and promote your brand by words
  • Get your story told by professionals
  • Words are to add value, not to fill gaps
  • Tell your story through professionals


Since the start, we have sought to make our presence count by committing ourselves to customer satisfaction and welfare. Our raison d’être is the creation of diversified and engaging content that advances your business opportunities in the present and shapes a prosperous future.


Technical writing

  • Software /Hardware User Manuals
  • Software /Hardware Help Systems
  • APIs Documentation
  • Deployment Manuals
  • Training Material
  • Troubleshooting Manuals
  • Processes Documentation
  • Requirements Documents
  • Proposals Documents


  • Company Profiles
  • Web site Content
  • Articles/Blogs
  • E-books
  • White Papers
  • Case Studies
  • Success Stories
  • Team Biographies
  • Newsletters
  • E-mail Marketing

Localization & translation

  • Arabic
  • English
  • French
  • German
  • Italian
  • Spanish
  • Portuguese
  • Russian
  • Chinese
  • Greek

Process Documentation

  • Internal Work Process Within Work Premises
  • Work Process Between Customer and Service Provider
  • ISO Documentation

Business Writing

  • Requirements Analysis
  • Proposals


  • Spelling Review
  • Grammar Review
  • Punctuation Review
  • Rephrasing
  • Formatting
  • Template Creation


  • Local Training
  • Overseas Training




WriteIT stands out for the distinguished and comprehensive services it offers in the field of content production. With our customer-oriented mindset, thorough technical knowledge, and dedicated team, we have carved our way to a leading position in the content market.

  1. Our Story

    2010 was the year we launched WriteIT to fill a huge gap in the documentation services sector. We have observed, for a long period, how companies addressed content development as a marginal matter and assigned it to non-specialists, especially with a lack of devoted content writers. As such, we perceived a pressing need for an independent entity that specializes in developing first-rate diversified content tailored to customers’ needs. Armed with a long-standing history in the IT market, an awareness of the transformational power of professionally eloquent writing, and a solid reputation for excellence, a group of documentation and translation experts collaborated to develop a continuously evolving content services provider that copes with the ever-changing market in order to serve customers best. That is WriteIT—the content provider that drives your visibility to unprecedented levels.

    Since the start, we have excelled in localization, content management, editing and layout, marketing collateral services, and end-user documentation services. Because we are keen on achieving the ultimate benefit for you, we have adopted new approaches and revamped our content production strategies. Instead of limiting our production to written format, we have now incorporated the more innovative and attractive graphical and interactive content. We are intent on maximizing your opportunities for success.

  2. Vision

    WriteIT will be recognized as the giant global multi-departmental content provider that inspires excellence and professionalism. We will revolutionize content development by integrating consultancy and long-term customer support as a norm in the process.

  3. Mission

    WriteIT aims to develop diversified attractive and effective content that presents you to your customers in the best light, conveys your message, zooms in on your strengths, and captures the attention of your prospects. We give words to your ideas and represent your business to your customers through content that impresses, engages, and triggers action

  4. Who We Serve

    Our clients are ideally medium- and large-sized businesses who have realized their success story on the ground and are now eager to share their model with a wider audience. This is where we step in to fortify your presence via the suitable forms of content that drive your business to sustainable success.

    While we mainly serve a broad spectrum of sectors in Egypt, we have carried our business to the Gulf Region and cooperated with clients in Switzerland. Now we plan to expand to other areas of the global market—namely the UAE and the USA.

      enjoy extensive expertise in the fields of solar energy, IT, and banking, with plenty of satisfied customers who, impressed by our level of proficiency, have encouraged us to extend our work further to other fields, like pharmacology, medicine, and aviation.

  5. Our Competencies

    At WriteIT, we hire subject-matter experts and assign projects on basis of specialization. As they focus on what they excel in, our employees always deliver impressive results that satisfy our clients.

    Our apt and adept technical writers easily grasp the core of your business processes, adapt their linguistic competence to the nature of the required content, and develop end-user documents that are clear, concise, coherent, and correct.

    Our ingenious copywriters and resourceful consultants continuously explore the latest marketing trends and smartly strike a balance between your specific business needs and these prevailing trends. As such, they produce appealing and persuasive content that emphasizes the best you have to offer and captures the attention of your targeted customer segments.

    Our meticulous copyeditors guard the integrity and soundness of your writings with their vigilance against the slightest typos, intricate mistakes, and stylistic inconsistencies.

    Our experienced, scholarly translators are your perfect companion for cross-cultural content development. They easily yet effectively carry your message across language barriers and open new doors for your products and services in your targeted geographical markets.

    Overall, all our team members exhibit outstanding capabilities in their respective fields. They can clearly and smoothly grasp the essence of diverse, specialized technical fields and deliver the services at a top quality that secures better opportunities for your business. Dream big: WriteIT develops content that does wonders. 


22Jun 2020

What is tone of voice?

The written voice tone is basically the personality of your brand, service or company. Establishing your own voice style applies to creating any content and communicating with your audience online. Using the right tone helps you connect with your audience and makes you distinctive among the noise of the marketing world.

Why does your company need a tone of voice?

  • A friendly attitude towards your audience can build a connection and gives you the chance to communicate and help them solve their problems.
  • Having a brand relationship with your audience helps in building the trust with them. This is an important step in the changing process from being suspects then prospects till being a loyal customer.
  • Brand recognition increases by 80% based on the used language and even the key colors of the design.

How to find the right tone of voice?

Step 1: Know your audience

At first, you have to research your audience properly to understand how to approach them. Discover their age, interests, education, job title and which gender that might be interested in your content. Take your time to know their likes, dislikes and how they communicate with each other. These information will help you adapt your content to their personalities.

Step 2: Define your values

You should know the values you will share with your audience, why is your company set up, what makes your products or services unique, and what can you offer to your customers.

Step 3: Revise your content and define the right tone

Revise your content and choose what type of words can and can’t be used with your tone of voice. You have to choose whether to use a formal or casual language and funny or serious.

Formal language makes you appear more authoritative but can also leave a cold impression to the readers. In contrast, casual language gives the reader some sort of friendliness that formal lacks but misusing the casual language can make readers think that you are unprofessional.

Humor can get more engagements with the audience, which allows you to be unique among your competitors. However, it might backfire at you as it sometimes leaves the impression of unprofessionalism. On the other hand, using a serious tone helps in building credibility and trust but it may lack in emotions and personality.


Your content is what you are trying to communicate but your voice of tone is what you are and how you communicate it. People love to feel that they are communicating with people not robots so make sure to keep it simple and use the right voice of tone with them.

31May 2020

Copywriting is all about communication with the company’s audience. It is not about the company itself but about how consumers perceive the company. It offers consumers a peek into their products and allows the company to prove to them why it is worth the consumers’ time.

Copywriters know the importance of creating persuasive copy for their clients without making it sound too much like a sales pitch, otherwise readers will skip it altogether. A good copywriter knows how to create personalized, engaging content geared towards different audiences that emphasize benefits over features. Good copy should go beyond simply stating facts about the company and its services. The best copywriters are those who appeal to strong impulses that can be fulfilled through the product being sold.

Experienced copywriting services have a breadth of knowledge across different aspects of online marketing. They always do their research before creating copy and can create content for different niches even when they have no personal experience with it.

Expert copywriters also know how to utilize many SEO strategies. They can skillfully integrate key terms into articles they write with the purpose of increasing the overall ranking of a website. Writing SEO optimized content can be tricky, as it needs to both engage the customer and drive the rankings of the website up. The keywords must be incorporated smoothly enough in order to increase the authority and relevance of the content so that the reader does not even notice it is there.

Last but not least, copywriters can easily keep up with viral trends. They can easily utilize the current trends to create excellent, fun content for your blogs and social media platforms. This will help boost your chances for viral content that leads to wider product outreach.

17May 2020

Technical documentation has become a crucial asset for any organization. It allows both your staff and your customers to work autonomously and feel in control of their product.

It helps your staff do their job more efficiently, reducing the time needed and improving quality of service. It provides employees with a constant and up-to-date knowledge bank that they can easily refer to, thereby reducing the training time and costs and their dependency on each other.

Documentation is also essential in every step of the project’s life cycle. It helps document the process, ensure that everyone involved is on the same page, and create a clear resource that your team can refer to at any time. Without technical documentation, large projects would simply fall apart.

In addition to internal documentation, end user documentation helps customers have a positive experience while using a product. This can be achieved through concise, accessible training materials, user guides, troubleshooting manuals, and online help, thus increasing customer loyalty in the long run.

When customers can look for answers to their queries directly in the document, they are less inclined to reach out to your support staff for help for every trivial issue they face. This can reduce calls to technical support lines, and therefore greatly cut down your staffing costs.

In brief, product documentation is an indispensable aid to learning, which your staff or customers can refer to long after the training session is over. In the Age of Information, people need to access the answers to their questions with minimal effort. Without consistent, concise, and clear documentation, a potential customer is much less likely to have confidence in the product or want to put in the time and effort to learn how to use it.